What to expect from Brazilian agriculture after the election

Introduction

With the recent presidential elections in Brazil and the priorities of the new  administration, a renewed interest at the federal government level in environmental, sustainability, and deforestation issues has emerged.  This, combined with the agricultural importance of Brazil, creates a significant opportunity for sustainability-oriented investors to create substantial impacts at a large-scale; and with healthy financial returns, as well.

Why Brazil Matters for Climate and Sustainability 

Agriculture Importance

Over the past three decades, Brazil has moved from being a net importer of agricultural products to being one of the world’s largest exporters of agricultural products.  Brazil moved from an agricultural system based on low labor and available land to an agricultural economy that competes head-to-head with the USA, EU, Canada, Australia, and China. It is arguable that agriculture is the only large sector that Brazil is so broadly competitive on an international basis. 

This period of opening to the international market since the late 1980s has seen Brazilian industry struggle to compete internationally.  At the same time, the agricultural sector became world-class and second to none in many areas. Brazil is the leading exporter of soybeans, coffee, sugarcane, and orange juice and the second or third largest exporter of beef and poultry. 

Brazil is also the world’s largest importer of pesticides, nitrogenous fertilizers, phosphatic fertilizers, malt, and hydrazine or hydroxylamine derivatives. In other words, Brazil’s trade flows are based on agricultural products and the supplies needed to make them happen.

Importantly, in recent decades this improvement in production volumes has not only resulted in more hectares under production, but also significant use of technology in production, improved seeds, better management, and efficient and effective land usage leading to higher yields. While  not necessarily as well known in the general community, Brazil is also a world-class leader in agricultural research and technology.  Embrapa (the government agriculture research center) and its ecosystem not only drives technology that has a significant impact on agricultural yields, but also this research system and educational ecosystem has created a deep and large-scale pool of agronomics experts and professionals.  This human capital expertise and experience base along with world-class agricultural research has been instrumental in Brazil’s success.

Sustainability Concerns

The three largest biomes in South America are the Amazon, Cerrado, and Chaco and represent over 46% of the land area in South America.  These three biomes are also some of the world’s most significant agricultural production regions and under the greatest pressure for further expansion.  According to IFACC, the International Finance for the Amazon, Cerrado, and Chaco (an initiative of The Nature Conservancy), we have already cleared 17% of the Amazon forest and many scientists believe that we are dangerously close to what can be considered a tipping point.  In the Cerrado, a biome of 200 million hectares (2 million km²), approximately 50%–or about the size of France and Germany combined–of the land is cleared for agriculture and other uses. The Cerrado is significant on a national scale in replenishing almost 70% of the watersheds in Brazil and containing 5% of the entire planet’s biodiversity, according to the World Wildlife Federation.

As demand for beef and soy, primary drivers of deforestation, is expected to increase from 18,8 million hectares in 2017 to 33,5 million hectares in 2027, it is clear that the current practices of production and expansion via the usage of native lands is not sustainable from a climate and biodiversity perspective. In fact, in the Cerrado, it is estimated that at the current rate of deforestation not only will the moisture needed to harvest vanish, complete extinction of native species like the raposa do campo and lobo-guará, and ultimately the loss of this entire habitat may occur. Without significant changes, biodiversity will be lost and climate issues will accelerate in Brazil and globally.  In the first seven months of 2022 alone, deforestation in the Cerrado increased by 28% compared to 2021 levels, according to INPE, the Brazilian government deforestation monitoring program.

Recent History

Lula’ First and Second Presidency

Luis Inacio “Lula” da Silva served as president of Brazil from 2003 to 2011.  The onset of his administration marked a significant change in focus to emphasize social inclusion and sustainable development.  His appointment of Marina Silva to lead the Ministry of the Environment served as a clear message that conservation, sustainability and traditional populations were at the core of his environmental agenda.

Lula’s land management policies targeted three main areas.  One, the expansion of protected areas that recognize ethnic communities.  Two, expansion of productive areas, including small farms, agribusiness, and extractive activities to meet international demand.  And three, infrastructure development to promote regional integration and to facilitate the transport of primary goods.  The increase in protected areas, combined with surveillance systems (SIVAM) and enforcement measures resulted in a steady decrease in deforestation during his two terms.

Bolsonaro Presidency

Jair Bolsonaro entered office in 2019 and his term ended on December 31, 2022.  During his presidency, environmental policy became centralized within the federal government itself, and many participatory bodies that engaged with civil society were disbanded.  Additionally, measures and enforcement to monitor deforestation were modified, with less on-the-ground monitoring and changes in satellite tracking, resulting in significant increases in deforestation during his administration, with deforestation in the Amazon at 14-year highs.  In fact, in the first seven months of 2022 alone, deforestation in the Amazon increased by 7% compared to 2021 levels, according to INPE, the Brazilian government deforestation monitoring program.

Progress Outside of the Government

Despite the lack of a consolidated environmental program during the Bolsonaro government, a number of advances were made in the private and non-profit sectors, specifically in the agricultural sector.

For example, AIBA, the Bahia State Agriculture Association, headquartered in Western Bahia has embarked on a number of sustainability initiatives.  One of their principal programs has been the carbon calculator program.  The objective of this initiative is to estimate the carbon balance of different agricultural management systems in the region, disseminate information, and propose management recommendations aimed at increasing the content of organic matter in the soil and its benefits. The calculator will be an integral part of the Western Bahia Environmental Information System (Sima).

Capital Markets Successes

Additionally, during this time, capital markets in Brazil began to shift green.  Brazilian farm management platform Solinftec raised 140 million reals ($26.6 million) in the form of a Green Agribusiness Receivables Certificate (Green CRA) in 2021. CRAs are fixed-income instruments that allow businesses in the agrifood sector to securitize the payments they are owed by their customers. The Green CRA which was issued is a version overseen and certified by the global Climate Bonds Initiative (CBI).  These funds were then used to improve and develop its precision agriculture technologies with a focus on mitigation, adaptation, and resilience to climate change.  Additionally, Syngenta, an agricultural products and seed company, along with Itau, a major Brazilian bank, launched an initiative directed at degraded pasture recuperation.

Lula’s Third Presidency

On the campaign trail and following his election, Lula and members of his transition team have emphasized the importance of environmental policies with a specific focus on climate change and reducing carbon outputs.  Specifically, during the campaign, he announced plans to grant new protected status to half a million square km (193,000 sq miles) of the Amazon rainforest, fight deforestation, subsidize sustainable farming and reform Brazil’s tax code to promote a green economy.  Congresswoman-elect Marina Silva, who served as Lula’s Environmental Minister during his first presidency and Brazil’s most prominent environmentalist, compared Lula’s plans for restoring strong institutional protection of the rainforest to a “post-war recovery effort” after Bolsonaro’s legacy. 

Nationally, Lula has proposed more staffing and funding for enforcement in Ibama and ICMBio, the Brazilian Environmental Protection Agency, and National Parks Service, respectively.  Along with increasing protected areas, tax code changes would seek to impose higher levies on polluting industries and lower rates for “green” activities like sustainable agriculture or electric cars.  Additionally, the new administration has plans to offer “green” subsidized loans for farmers that implement sustainable practices and reduce deforestation.

Internationally, even before the election, Lula worked to rebuild international connections and the image of Brazil abroad.  Several European leaders have signaled an eagerness to collaborate on renewed preservation of the Amazon and the day following the election, Norway (which was the largest contributor) announced it would resume contributions to the Amazon Fund, an international initiative to protect the Amazonian rainforest.  Just two weeks following the election, Lula also traveled to Egypt for Cop27, The 2022 United Nations Climate Change Conference.

Action Plan and Next Steps

AgDev and the Carroll Organization

The Carroll organization has five generations of farming experience in the United States and twenty years in western Bahia, Brazil.  Together with InDev Capital, Carroll’s investment arm (AgEquity) formed AgDev, a sustainability-focused farm finance vehicle.  This combines the Carroll organization’s extensive experience in agriculture with InDev’s capital markets experience.

Over time, Carroll continued to acquire and invest in Brazilian farmland and began farming land owned by other US investors. It opened a consulting and services business, Rural Rentável, to serve its own farm and farms owned by others, and also opened a farm management business, to manage farms owned by others. In addition, it has a farm brokerage business and across all operations in Brazil Carroll employs over 60 full-time staff.  In partnership with a European genetics company, the organization launched an operation to produce sows in late 2021.

Carroll has enjoyed great success in the region.  The company farms or manages (on behalf of third parties) approximately 15,000 hectares in Brazil. In addition, the business includes a full-service farm and business management company serving US-based and Brazil-based investment and farming groups, as well as a pork genetics operation. 

Additionally, on its farm operations side, the organization is embarking on a medium-term goal to become a net carbon sequester.  They believe that this is not only good for the environment but also makes sense agronomically and economically.  Recently they completed carbon audits of all aspects of their operations and are developing a plan to reduce their carbon footprint.

Farm Finance Program

Specifically, the farm finance program, through membership in IFACC, incentivizes farm expansion onto degraded pastures instead of opening up new virgin forest areas for growth. Another major focus of the farm finance program is the required inclusion of sustainable practices by farmers who receive financing.  These may include no-till farming, crop rotation and cover crops, microbial products, closed-loop systems, and sustainable irrigation, among others.

Traditionally, when a farmer was looking to expand they did so by finding the cheapest land possible. In the past, farmers often would clear virgin forests through slash-and-burn methods to make way for their fields. Before new legislation was enacted, there were few methods of stopping this pattern. In recent years new laws and government oversight have made it illegal to do this, but farmers are still entitled to clear native land as long as they maintain 20% of legal reserves in the Cerrado. 

Currently, farmers clear land by taking cutting disks to the forest and legally removing it. They must first obtain permits which takes time, and deforesting is relatively expensive so they very rarely have the capital to clear their entire property at once. These farmers file for partial permits and once issued they clear that specific piece of land, prepare the soil through fertilizers, plant, harvest, and with that profit apply for new permits to clear the next parcel of forest on their property. 

Land that had been previously cleared for grazing, but for whatever reason has been left alone is usually a middle ground between productive land and virgin forests. Often this land was either used as grazing for cattle temporarily and the farmer moved on or a farmer attempted to clear the land and make it productive but was unable to do so due to lack of capital.  This degraded pasture is not as cheap as forests and not as expensive as fields prepared and ready for planting.  It also does not take as long to prepare for planting as a virgin forest.  Estimates suggest that more than half of the 57M hectares of pasture are degraded but with a high likelihood of regeneration in the Cerrado region.

Degraded pastures are at the center of our thesis. They are unused swaths of land that, with the right incentives, can help deter farmers from using virgin forests and turning them into fields. We now know that by employing some sustainable techniques by planting and harvesting on these parcels, they can actually sequester more carbon, trap more humidity, help feed the world, and increase profit margins for farmers, than if left alone to further decay. Food and water shortages are a reality and this can be a major piece to the puzzle toward a solution.    

Platform Creation for Other Investors

Recently, AgDev began the creation of an investment platform for the degraded pasture farm finance program.  In partnership with Prada, a leading investment office in São Paulo with a 10-year history of investments and top-tier fiduciary operations, this will allow Brazilian and international investors to participate in an impactful investment vehicle.

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LYANDRA BRIZOLLA LARA

Advogada

John is a co-founder of AgDev, where he serves as chairman. John is a member of a 5th-generation farming family. He graduated from Western Illinois University in 2003 with a degree in Agribusiness and an MBA with a finance emphasis. John and his wife Kelly moved to Brazil to manage the farm that the Carroll family had recently acquired. John lived in Brazil for 10 years where the operation grew to include 25,000 acres of owned and leased row crop farmland, a cotton gin, and a business services which does consulting, accounting, and compliance work for other foreigners with investments in Brazil. John oversees long term strategic planning for the Brazil business. In the US business John manages the family’s sow farms in Illinois and Missouri. 

LYANDRA BRIZOLLA LARA

Lawyer

specializes in Agrarian Law and has experience in civil litigation and agribusiness. At AgDev, she supports the legal team in producer due diligence, contract review, CPR drafting, and collateral registration with notary offices.

João Rossi Neto

Data Science and Agro-Intelligence Specialist

PhD in Bioenergy with deep expertise in AI, data science, and crop modeling. João supports AgDev’s strategic decisions by developing predictive models and analytical tools using Python, DSSAT, and satellite imagery. His work enhances risk analysis, productivity forecasting, and operational efficiency​.  João leads our effort to use AI agentic workflows to drive efficiency.

Náiade Ribeiro

Credit and Monitoring Analyst

is an Agricultural Engineer graduated from UNICAMP, with solid experience in rural asset evaluation, financial modeling, georeferencing, and client relationship management. She works at AgDev as a Credit and Monitoring Analyst, being responsible for conducting rural credit analyses, ensuring compliance with ESG criteria, and monitoring the performance of financed operations. She has expertise in tools such as QGIS for geospatial analysis, property mapping, and validation of land data, contributing to more accurate technical evaluations of guarantees and productive viability. She leads the post-disbursement monitoring process, coordinating external consultants and validating the planting and harvesting stages, the economic performance of the farms, and key risk indicators. Her work strengthens risk mitigation for the fund and enhances the sustainability of financed agricultural operations.

João Rossi Neto

Especialista em Ciência de Dados e Agrointeligência

Doutor em Bioenergia com profundo conhecimento em IA, ciência de dados e modelagem de culturas. João apoia as decisões estratégicas da AgDev, desenvolvendo modelos preditivos e ferramentas analíticas usando Python, DSSAT e imagens de satélite. Seu trabalho aprimora a análise de risco, a previsão de produtividade e a eficiência operacional. João lidera nosso esforço para usar fluxos de trabalho através de agentes de IA para impulsionar a eficiência.

Náiade Ribeiro

Analista de Crédito e Monitoramento

é Engenheira Agrícola formada pela UNICAMP, com sólida experiência em avaliação de ativos rurais, estruturação de modelos financeiros, georreferenciamento e gestão do relacionamento com o cliente. Atua na AgDev como Analista de Crédito e Monitoramento, sendo responsável por conduzir análises de crédito rural, garantir conformidade com critérios ESG e acompanhar o desempenho das operações financiadas. Possui expertise no uso de ferramentas como QGIS para análise geoespacial, mapeamento de propriedades e validação de dados fundiários, contribuindo para uma avaliação técnica mais precisa das garantias e da viabilidade produtiva. Lidera o processo de monitoramento pós-desembolso, coordenando consultores externos e validando as etapas de plantio e colheita, o desempenho econômico das propriedades e os principais indicadores de risco. Sua atuação fortalece a mitigação de riscos do fundo e a sustentabilidade das operações agrícolas financiadas.

John Carroll

Presidente

John é cofundador da AgDev, onde atua como presidente. John é membro de uma família de agricultores de quinta geração. Formou-se em Agronegócios pela Western Illinois University em 2003 e possui MBA com ênfase em finanças. John e sua esposa, Kelly, mudaram-se para o Brasil para administrar a fazenda que a família Carroll havia adquirido recentemente. John morou no Brasil por 10 anos, onde a operação cresceu para incluir 25.000 acres de terras próprias e arrendadas para cultivo em fileiras, uma descaroçadora de algodão e uma empresa de serviços empresariais que realiza consultoria, contabilidade e conformidade para outros estrangeiros com investimentos no Brasil. John supervisiona o planejamento estratégico de longo prazo dos negócios no Brasil. Nos EUA, John administra as granjas de matrizes da família em Illinois e Missouri.

David Weihs

Relações com Agricultores

David é cofundador da AgDev e responsável por Relações com Agricultores. Formou-se pela Universidade Cornell em Economia Aplicada e Gestão, com especialização em Agronegócios e Finanças. Desde 2005, gerenciou um projeto de desenvolvimento de terras no Brasil e esteve envolvido nos estágios iniciais de diversos agronegócios sediados em Iowa, com foco em agricultura, produção de suínos e laticínios. Em 2009, David começou a trabalhar na Carroll Farms Brasil, concentrando-se na análise de oportunidades de expansão. Atualmente, é coproprietário da Carroll e atua na gestão em todos os níveis. Também colaborou com a família Carroll em Carthage, Illinois, em diversas ocasiões. David reside na Bahia e é casado com Fabíola Weihs. Eles têm três filhos.

Beatriz Martinez

COO

Economista urbana e estrategista de sistemas nascida na Espanha, Beatriz possui doutorado pela UNICAMP. Com vasta experiência internacional, ela lidera operações, estratégia e estruturação financeira. Ela coordena a execução de operações de crédito desde a origem até o monitoramento, gerenciando equipes externas — jurídica, agronômica, compliance, estruturação e cobranças — para garantir o alinhamento com critérios ESG e regulatórios. Ela supervisiona a due diligence com foco em qualidade e velocidade, estrutura desembolsos e monitora indicadores de desempenho e risco ao longo do ciclo de vida de cada transação.

Joseph Williams

CEO

Joseph é um empreendedor internacional experiente com 25 anos de experiência em real asset nos EUA e no Brasil. Ele liderou a captação de recursos, estruturação e implantação de mais de US$ 230 milhões em investimentos em real asset brasileiros, trabalhando com investidores globais de primeira linha, como GIC e Goldman Sachs. Na AgDev, ele supervisiona a estratégia do fundo, as relações com investidores e a estruturação transfronteiriça, fornecendo soluções escaláveis e gerenciadas por risco para limited partners (LPs) internacionais.

Beatriz Martinez

COO

A Spanish-born urban economist and systems strategist, Beatriz holds a PhD from UNICAMP.. With extensive international experience, she leads operations, strategy, and financial structuring. She coordinates the execution of credit operations from origination through monitoring, managing external teams — legal, agronomic, compliance, structuring, and collections — to ensure alignment with ESG and regulatory criteria. She oversees due diligence with a focus on quality and speed, structures disbursements, and monitors performance and risk indicators throughout the lifecycle of each transaction​​.

David Weihs

Farmer Relations

David is a co-founder of AgDev and responsible for Farmer Relations. He graduated from Cornell University in Applied Economics and Management with a specialization in Agribusiness and Finance. Since 2005, he managed a land development project in Brazil and was involved in the early stages of several agribusinesses based in Iowa, focusing on agriculture, pork production, and dairy. In 2009, David began working with Carroll Farms Brazil, concentrating on analyzing expansion opportunities. He is now a co-owner of Carroll and is engaged in management at all levels. He has also collaborated with the Carroll family in Carthage, Illinois, on various occasions. David resides in Bahia and is married to Fabíola Weihs. They have three children.

John Carroll

Chairman

John is a co-founder of AgDev, where he serves as chairman. John is a member of a 5th-generation farming family. He graduated from Western Illinois University in 2003 with a degree in Agribusiness and an MBA with a finance emphasis. John and his wife Kelly moved to Brazil to manage the farm that the Carroll family had recently acquired. John lived in Brazil for 10 years where the operation grew to include 25,000 acres of owned and leased row crop farmland, a cotton gin, and a business services which does consulting, accounting, and compliance work for other foreigners with investments in Brazil. John oversees long term strategic planning for the Brazil business. In the US business John manages the family’s sow farms in Illinois and Missouri. 

Joseph Williams

CEO

Joseph is a seasoned international entrepreneur with 25 years of experience in real assets across the U.S. and Brazil. He has led the fundraising, structuring, and deployment of over US$230 million in Brazilian real asset investments, working with top-tier global investors such as GIC and Goldman Sachs. At AgDev, he oversees fund strategy, investor relations, and cross-border structuring, delivering scalable, risk-managed solutions for international limited partners (LPs).